Brain Health Benefits of Drinking Wine

Drinking wine, whether red or white, can benefit both your brain and overall health, according to Professor Gordon Shepherd at Yale School of Medicine. Through his research, Shepherd has discovered that wine tasting can activate the emotional and sensory regions of the brain, and that to fully experience a wine's flavor, it should not be spat out. In his book, "Neuroenology: How the Brain Creates the Taste of Wine," Shepherd describes the concept of "neurogastronomy," which explores how the brain perceives flavor. He suggests that flavor is not inherent in wine molecules, but rather created by the brain of the wine taster, and compares it to how the brain interprets colors.

According to Shepherd’s research, drinking wine stimulates the brain more than solving a math problem or listening to music. Additionally, factors such as gender, race, age, saliva, and emotions can all affect how a person perceives the flavor of wine. So, if you want to improve your brain function and overall well-being, consider adding a glass or two of wine to your weekly routine.

Humble Baron Opens March 23, 2023 at the Nearest Green Distillery

Humble Baron will officially open on March 23, 2023, at the Nearest Green Distillery in Shelbyville, Tennessee.

Humble Baron’s 525-foot-long bar, which is is approximately 120 feet longer than the current record holder for the world's longest permanent continuous bar, has 19 stations, wraps around an indoor stage and offers visitors an incomparable experience with delicious food, creative cocktails, and live music.

Gin & Luck, the hospitality company that manages Death & Co., a well-known cocktail establishment, created the bar program in collaboration with Humble Baron. The bar's cocktail innovation is spearheaded by Assistant Director of Beverage, DeAndre A. Jackson, and will feature Black-owned spirits in the signature libations, such as "Queen's Gambit" and "Dear Fawn."

Chef G. Garvin, television host and James Beard nominee, has created a tasty menu, including their signature Nashville Hot Shrimp and Grits and Snow Crab Claws sauteed in brown butter and sage. Renowned Atlanta Chef Jay Craddick will lead the kitchen as Executive Chef, bringing his more than 18 years of experience and passion for innovative Southern cuisine to Humble Baron.

The state-of-the-art music venue, which includes an indoor and outdoor stage, was designed by the former technical director and engineer for Prince's Paisley Park, with audio and visual effects. The indoor stage, divided by a glass garage door from its matching outdoor stage, will hold live concerts with a capacity of over 15,000 guests.

During the Grand Opening Weekend, music performances will feature HunterGirl from American Idol, and International DJ BOVA. Visit humblebaron.com/

THURSDAY, MARCH 23 - Grand Opening

6 p.m. Grand Opening Ribbon Cutting Ceremony
7:30 p.m. Country Music Recording Artist, American Idol’s HunterGirl

FRIDAY, MARCH 24 - Inaugural DJ Night

6 p.m. International DJ Bova (Humble Baron Resident DJ)
7:30 p.m. Country Music Duo, Neon Union
8:15 p.m. International DJ Bova returns

SATURDAY, MARCH 25 – Kenny Burns

2 p.m. Live Podcast Taping with Radio Host Kenny Burns and TKBS Nation
3 p.m. – 7 p.m. Grown & Sexy Day Party with Kenny Burns and DJ Bova

SUNDAY, MARCH 26 - Inaugural Gospel Brunch

1 p.m. – 2:15 p.m. Worship Leader,
Recording Artist and Singer Songwriter, Kai A. Pineda

Derby Day is Coming!

There’s still time, but don’t wait until it’s too late!

Grab your crew, put on your best derby attire, and join us at 1000 Westover at Maymont in Richmond, VA on Saturday May 6, 2023!

This exclusive event is rain or shine as we will be indoors and out. Plus, a performance by the amazing Morgan “Mo” Stewart has just been added.

Code to Purchase is: BLACKDERBY